Senior Manager, Marketing Operations & Analytics

Senior Manager, Marketing Operations & Analytics – PagerDuty, Trenton, Mercer County, US

PagerDuty, a leader in Digital Operations Management, is seeking a Senior Manager to own end‑to‑end marketing operations and analytics. This role will be based in Trenton, Mercer County and offers a competitive salary of $170,851.77.

Key Responsibilities

• Design, implement, and optimize marketing processes, technology stack, and data governance across demand generation, product marketing, and customer engagement.
• Lead a team of marketing operations specialists and analysts, providing coaching, performance metrics, and career development.
• Develop and maintain dashboards, reporting frameworks, and predictive models to measure ROI, funnel performance, and campaign effectiveness.
• Partner with cross‑functional teams—sales, product, finance, and engineering—to align data strategy with business objectives.
• Own budget planning, vendor management, and technology procurement for marketing automation, CRM, and analytics platforms.
• Ensure data integrity, compliance with privacy regulations, and best‑in‑class data hygiene.

Required Qualifications

• 10+ years of progressive experience in marketing operations, analytics, or related fields, preferably in SaaS or technology companies.
• Proven track record managing large‑scale marketing technology ecosystems (e.g., Marketo, Salesforce, Tableau, Snowflake).
• Strong analytical mindset with expertise in SQL, data modeling, and statistical analysis.
• Excellent communication and stakeholder‑management skills; ability to translate complex data insights into actionable strategies.
• Bachelor’s degree in Marketing, Business, Data Science, or a related discipline; MBA or advanced degree is a plus.

Why Join PagerDuty?

• Work at a high‑growth, publicly traded company serving over 13,000 enterprises, including 60 Fortune 100 firms.
• Influence the digital experience of millions of end‑users worldwide.
• Competitive compensation, comprehensive benefits, and a culture of continuous learning.

Frequently Asked Questions

What does a Senior Manager, Marketing Operations & Analytics do at PagerDuty?

They oversee marketing processes, technology, and data analytics, lead a team, and partner with cross‑functional groups to drive measurable growth.

What qualifications are required for this role?

At least 10 years of marketing operations or analytics experience, expertise in marketing tech stacks, strong analytical skills, and a relevant bachelor’s degree.

Where is the position located and what is the salary?

The role is based in Trenton, Mercer County, US, with a fixed salary of $170,851.77.