Marketing Specialist

Join Toll Brothers as a Marketing Specialist in Mount Pleasant, Charleston County, US. This role supports luxury home branding and lead generation for a Fortune 500 builder.

Key Responsibilities

• Develop and execute integrated marketing campaigns across digital, print, and event channels.
• Collaborate with sales and design teams to create compelling property narratives and promotional materials.
• Manage social media profiles, website content, and email marketing programs to nurture prospects.
• Analyze campaign performance, track KPIs, and prepare regular reports for senior leadership.
• Coordinate external agencies, vendors, and media partners to ensure brand consistency.

Qualifications & Skills

• Bachelor’s degree in Marketing, Communications, or related field.
• 2+ years of experience in residential real‑estate or luxury product marketing.
• Proficiency with CRM, marketing automation (e.g., HubSpot, Marketo), and analytics tools.
• Strong writing, editing, and visual storytelling abilities.
• Detail‑oriented, self‑starter with excellent project management skills.

Compensation

Annual salary: $37,969.36

Why Toll Brothers?

Since 1967, Toll Brothers has been a leader in luxury home building, operating in over 60 markets nationwide. Join an award‑winning, innovative team that values talent, growth, and community impact.

Frequently Asked Questions

What does a Marketing Specialist do at Toll Brothers?

You will create and manage multi‑channel campaigns, produce brand‑focused content, analyze performance data, and work closely with sales and design teams to drive home sales.

What qualifications are required?

A bachelor’s degree in marketing or a related field and at least two years of experience in residential or luxury product marketing, plus strong digital and analytical skills.

What is the salary for this position?

The annual salary for the Marketing Specialist role is $37,969.36.