Senior Manager, Marketing Operations & Analytics

PagerDuty is seeking a Senior Manager, Marketing Operations & Analytics to lead data‑driven marketing initiatives in Springfield, Sangamon County, US. This role combines strategic planning, performance analytics, and cross‑functional leadership to accelerate growth for a global leader in Digital Operations Management.

Key Responsibilities

• Own end‑to‑end marketing operations, including campaign execution, technology stack management, and process optimization.
• Design and maintain dashboards and reporting frameworks that measure ROI, funnel performance, and attribution across paid, owned, and earned channels.
• Partner with product, sales, and customer success teams to align marketing programs with business objectives and revenue targets.
• Lead a team of analysts and operations specialists, providing coaching, performance feedback, and career development.
• Develop predictive models and insights to guide budget allocation, audience segmentation, and personalization strategies.
• Ensure data integrity and compliance with privacy regulations across all marketing platforms.

Required Qualifications

• 7+ years of experience in marketing operations, analytics, or related fields, preferably in SaaS or technology companies.
• Proven track record of managing multi‑million‑dollar marketing budgets and delivering measurable growth.
• Expertise with marketing automation (e.g., Marketo, HubSpot), CRM (Salesforce), and analytics tools (Tableau, Looker, SQL).
• Strong analytical mindset with the ability to translate complex data into actionable recommendations.
• Excellent communication and stakeholder‑management skills; comfortable presenting to senior leadership.
• Bachelor’s degree in Marketing, Business, Data Science, or a related discipline; MBA or advanced degree is a plus.

What We Offer

• Competitive base salary: $162,957.31 annually
• Comprehensive health, dental, and vision benefits
• 401(k) with company match and equity participation
• Flexible remote‑hybrid work model
• Professional development budget and mentorship programs

Join PagerDuty’s innovative team and help shape the future of digital operations for thousands of enterprises worldwide.

Frequently Asked Questions

What experience is required for the Senior Manager, Marketing Operations role?

At least 7 years in marketing operations or analytics, preferably in SaaS, with proven budget management and team leadership.

What is the salary for this position?

The role offers a fixed base salary of $162,957.31 per year.

Can this job be performed remotely?

PagerDuty offers a flexible hybrid model, allowing you to work remotely part of the time while collaborating onsite as needed.