Senior Manager, Marketing Operations & Analytics

PagerDuty is seeking a Senior Manager, Marketing Operations & Analytics to lead data‑driven marketing initiatives in Saint Paul, Ramsey County, US. This senior role combines strategic oversight of marketing operations with deep analytical expertise, supporting a $158,853 annual salary.

Key Responsibilities

• Design and execute end‑to‑end marketing operations processes, ensuring seamless campaign execution and measurement.
• Lead a team of analysts and marketers to develop dashboards, reports, and predictive models that drive ROI.
• Collaborate with product, sales, and customer success teams to align marketing data with business objectives.
• Manage marketing technology stack (e.g., CRM, marketing automation, analytics platforms) and oversee data governance.
• Identify growth opportunities through segmentation, attribution modeling, and performance testing.
• Present insights and strategic recommendations to senior leadership and key stakeholders.

Required Qualifications

• 10+ years of experience in marketing operations, analytics, or related fields, with at least 3 years in a managerial role.
• Proven expertise in data visualization tools (Tableau, Looker, Power BI) and SQL/advanced Excel.
• Strong understanding of marketing automation platforms (Marketo, HubSpot, Eloqua) and CRM systems (Salesforce).
• Excellent communication skills; ability to translate complex data into actionable business insights.
• Bachelor’s degree in Marketing, Business, Data Science, or a related discipline; Master’s preferred.

Preferred Experience

• Background in SaaS or digital operations management environments.
• Experience working with enterprise‑level customers, including Fortune 100 companies.
• Track record of driving measurable improvements in campaign efficiency, lead quality, and revenue attribution.

Benefits & Compensation

Competitive base salary of $158,853 annually, performance‑based bonuses, comprehensive health benefits, 401(k) matching, generous paid time off, and opportunities for professional growth within a fast‑growing tech leader.

Frequently Asked Questions

What does a Senior Manager, Marketing Operations & Analytics do at PagerDuty?

They lead the strategy, execution, and measurement of marketing campaigns, manage analytics teams, and turn data into actionable insights that drive growth.

What qualifications are required for this role?

At least 10 years in marketing operations or analytics, 3+ years managing teams, strong data‑visualization and SQL skills, and a relevant bachelor’s degree.

What is the compensation for this position?

The role offers a base salary of $158,853 per year, plus performance bonuses and a full benefits package.