Senior Manager, Marketing Operations & Analytics

PagerDuty is seeking a Senior Manager, Marketing Operations & Analytics to lead data‑driven marketing initiatives in Nashville, Davidson County, US. This senior role combines strategic oversight of marketing operations with deep analytical expertise to drive performance across the organization.

Key Responsibilities

• Design, implement, and optimize end‑to‑end marketing operations processes, including campaign planning, execution, and measurement.
• Lead a team of analysts and operations specialists to deliver actionable insights that improve ROI and customer acquisition.
• Develop and maintain dashboards, reporting frameworks, and data models that support cross‑functional decision‑making.
• Partner with product, sales, and finance teams to align marketing initiatives with overall business objectives.
• Manage budget allocation, forecast spend, and ensure compliance with financial guidelines.
• Drive adoption of marketing technology stack (e.g., Marketo, Salesforce, Tableau) and ensure data integrity.
• Identify automation opportunities to increase efficiency and scale marketing programs.

Required Qualifications

• 10+ years of experience in marketing operations, analytics, or related fields, with at least 5 years in a leadership role.
• Proven track record of using data to influence strategy and improve marketing performance.
• Expertise in marketing automation platforms, CRM systems, and BI tools.
• Strong analytical skills, comfortable with SQL, Python/R, and statistical modeling.
• Excellent communication and stakeholder management abilities.
• Bachelor’s degree in Marketing, Business, Data Science, or a related discipline; MBA or advanced degree preferred.

What We Offer

• Competitive salary of $167,853.14 annually.
• Comprehensive health, dental, and vision benefits.
• Generous 401(k) match and equity participation.
• Flexible hybrid work environment with modern Nashville office.
• Professional development budget and mentorship programs.

About PagerDuty

PagerDuty (NYSE:PD) is a leader in Digital Operations Management, helping over 13,000 organizations—including 60 of the Fortune 100—deliver flawless digital experiences. Join a fast‑growing tech company that values innovation, collaboration, and impact.

Frequently Asked Questions

What does a Senior Manager, Marketing Operations & Analytics do at PagerDuty?

You will lead the strategy, execution, and measurement of marketing programs, manage a team of analysts, and provide data‑driven insights to improve ROI and support business goals.

What qualifications are required for this role?

At least 10 years of marketing operations or analytics experience, 5 years in a leadership position, strong knowledge of marketing tech stacks, and advanced analytical skills (SQL, Python/R).

What compensation and benefits are offered?

The role offers a salary of $167,853.14 annually, comprehensive health benefits, 401(k) match, equity participation, flexible hybrid work, and a professional development budget.