Next Frontier Market Activation – Associate Director

EY is seeking a Next Frontier Market Activation – Associate Director to lead client‑facing market engagement for emerging technologies in Newburgh Heights, Cuyahoga County, US. This senior role drives EY’s external presence, thought leadership and revenue growth.

Key Responsibilities

• Design and execute a market activation strategy that showcases EY’s capabilities in emerging tech (AI, blockchain, quantum, etc.).
• Lead the creation of thought‑leadership content, events, webinars and partner collaborations to attract new clients.
• Collaborate with Global Innovation, service lines and regional leaders to align market messages with business objectives.
• Manage a cross‑functional activation team, setting targets, tracking performance metrics and reporting ROI to senior leadership.
• Identify and cultivate strategic partnerships with technology vendors, startups and academic institutions.
• Support business development by translating market insights into actionable sales opportunities.

Required Qualifications

• 10+ years of experience in market activation, product marketing or go‑to‑market strategy, preferably within professional services or technology consulting.
• Proven track record of delivering high‑impact campaigns that generate pipeline and revenue.
• Deep understanding of emerging technologies and their business applications.
• Strong leadership, communication and stakeholder‑management skills.
• Bachelor’s degree required; advanced degree (MBA, MSc) preferred.

Compensation

Salary: $215,264.14 annually (fixed). EY offers a competitive benefits package including health, retirement and professional development programs.

Frequently Asked Questions

What does the Next Frontier Market Activation Associate Director do?

The role creates and executes EY’s market engagement strategy for emerging technologies, driving brand visibility, partnerships and new business opportunities.

What experience is required for this position?

At least 10 years in market activation, product marketing or go‑to‑market strategy, with a strong understanding of emerging tech and proven revenue‑generating campaigns.

What is the salary for this role?

The fixed annual salary is $215,264.14, plus EY’s comprehensive benefits and development programs.