Marketing Specialist

OnSpot Dermatology is seeking a dynamic Marketing Specialist to join our innovative team in Delray Beach, Palm Beach County, FL. This full‑time role will craft compelling campaigns that showcase our mobile dermatology services and drive patient appointments.

Key Responsibilities

• Develop and execute multi‑channel marketing strategies (digital, social, email, print) to increase brand awareness and fill clinic schedules.
• Create engaging content, including blog posts, videos, and patient testimonials, that highlights OnSpot’s unique mobile dermatology model.
• Manage paid advertising campaigns (Google Ads, Facebook, Instagram) and optimize ROI through data‑driven analysis.
• Coordinate with the clinical team to schedule promotions, webinars, and community outreach events.
• Track performance metrics, prepare regular reports, and adjust tactics to meet lead‑generation targets.
• Maintain brand consistency across all platforms and ensure compliance with healthcare marketing regulations.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business or related field.
• 2+ years of experience in healthcare or consumer services marketing.
• Proficiency with marketing automation tools (HubSpot, Marketo) and analytics platforms (Google Analytics, SEMrush).
• Strong copywriting and visual storytelling skills.
• Ability to work collaboratively in a fast‑paced, mobile‑focused environment.

What We Offer

• Competitive salary: $63,462.75 annually
• Comprehensive health, dental and vision benefits
• Paid time off and holiday schedule
• Professional development budget
• Opportunity to shape the brand of a leading mobile dermatology practice

Frequently Asked Questions

What type of marketing will I be handling at OnSpot Dermatology?

You will manage digital, social, email, print and community outreach campaigns to promote our mobile dermatology services and fill patient appointments.

Do I need prior healthcare marketing experience?

While not mandatory, experience in healthcare or consumer services marketing is preferred to understand regulatory guidelines and patient engagement.

What is the salary for this position?

The Marketing Specialist role offers a fixed annual salary of $63,462.75.