Americas Tax Marketing, Assistant Director-Private Tax and Family Enterprise

Job Summary

EY is hiring an Assistant Director – Private Tax and Family Enterprise for its Americas Tax Marketing team, based in New Brunswick, Middlesex County, US. This senior role supports brand, marketing and communications initiatives for private tax services.

Key Responsibilities

• Develop and execute marketing strategies that enhance EY’s brand reputation in private tax and family enterprise services.
• Create and manage multi‑channel campaigns, including digital, social media, events, and thought‑leadership content.
• Collaborate with tax professionals, partners and external agencies to produce compelling messaging and collateral.
• Analyze market trends and client insights to refine positioning and drive demand generation.
• Oversee budget planning, performance metrics, and reporting for all marketing activities.
• Lead a small team of marketing specialists, providing mentorship and performance feedback.
• Ensure compliance with EY brand guidelines and regulatory standards across all communications.

Qualifications & Requirements

• Minimum 8 years of experience in professional services marketing, preferably within tax, accounting or financial services.
• Proven track record in developing integrated marketing programs for high‑net‑worth client segments.
• Strong strategic thinking, project management and analytical skills.
• Excellent written and verbal communication; ability to translate complex tax concepts into clear messaging.
• Bachelor’s degree in Marketing, Business, Finance or related field; advanced degree or certifications a plus.
• Proficiency with marketing automation platforms, CRM tools and data analytics software.

Compensation

Salary: $194,291.80 per year (fixed). Competitive benefits package and opportunities for professional growth within EY’s global network.

Location

New Brunswick, Middlesex County, United States – remote flexibility within the country is available.

Frequently Asked Questions

What does the Assistant Director – Private Tax and Family Enterprise do at EY?

The role leads marketing strategy and execution for EY’s private tax and family enterprise services, managing campaigns, brand positioning, and a small marketing team.

What experience is required for this position?

At least 8 years of professional services marketing experience, preferably in tax or financial services, with a proven record of integrated campaigns and client‑focused messaging.

What is the salary for this role?

The position offers a fixed annual salary of $194,291.80, plus EY’s standard benefits and development opportunities.