Sr. Analyst, Reporting and Insights

The Senior Analyst, Reporting and Insights role at Home Depot in Atlanta, Fulton County, US focuses on measurement strategy, data storytelling and performance analysis for suppliers and advertisers in the Orange Apron Media retail network.

Key Responsibilities

• Develop and execute measurement frameworks, including Multi‑Touch Attribution (MTA) and ROAS calculations.
• Analyze media delivery, campaign performance, and marketing impact across the retail media ecosystem.
• Create clear, data‑driven narratives and visual dashboards for internal stakeholders and external advertisers.
• Collaborate with cross‑functional teams to optimize media spend and improve ROI.
• Maintain and enhance reporting tools and data pipelines to ensure accurate, timely insights.

Required Qualifications

• Bachelor’s degree in Marketing, Business Analytics, Statistics, or a related field (advanced degree preferred).
• 5+ years of experience in media measurement, reporting, or analytics, preferably within retail media.
• Proficiency with SQL, Python/R, and data visualization platforms (Tableau, Power BI, Looker).
• Strong analytical mindset with the ability to translate complex data into actionable business recommendations.
• Excellent communication and presentation skills for both technical and non‑technical audiences.

Compensation

Annual salary: $146,475.75 (fixed).

Frequently Asked Questions

What does a Senior Analyst, Reporting and Insights do at Home Depot?

You lead measurement strategy, analyze campaign performance, and create data‑driven stories that help suppliers and advertisers optimize their retail media investments.

What skills are essential for this role?

Strong SQL, Python/R, data visualization, experience with MTA/ROAS, and the ability to communicate complex insights clearly.

Is the salary for this position fixed?

Yes, the annual salary is $146,475.75.